The main reason your ads aren't effective, and NO, it's not your targeting.

If you’re looking for a way to make your ads more effective, capture more attention and get you more clients… this article will show you exactly that.

I'm here to tell you one thing straight: your ads aren't working, and it's not because of who you're targeting.

Yup, you heard that right. We've been led to believe it's all about targeting, but that's not the whole story.

By the time you finish reading this, you'll see there's something else at play here, something you might have missed.

Have you ever heard of people telling you your ads aren’t working because you target the wrong people or just everyone in general?

Then you start focusing on your targeting and you start narrowing down.

You might see a slight improvement, but the difference isn't noticeable, and you're still not getting the results you want.

By now, you've wasted a lot of time trying to figure out the perfect age, gender, and what color socks your perfect customer wears on Sundays…

It doesn’t matter that you target the perfect potential customer if you’re still creating overly complicated ads filled with fancy language and thinking that makes them buy.

The reader will just get confused, and a confused person doesn’t buy.

So what's the real problem then?

Simple: yes, that was the answer. Keep it simple. Simple works, forget the fancy stuff.

It still takes a lot of knowledge to know what parts to remove and what to keep, you can either spend a lot of time trying to figure this out yourself or simply let us help you out because we already know what works and what doesn’t.

If you want to know how we would do this in your business, get in touch with us today.

You do what you do best, we handle the marketing.